West Coast Gatherings, based in Vancouver, BC, specializes in creating artisanal grazing tables and charcuterie boards for all types of social gatherings. With a dedication to fostering connection through food, West Coast Gatherings elevates events by turning their tables into an inviting centerpiece for conversation and celebration.
My goal was to design a brand identity that captures the essence of West Coast Gatherings—warm, inviting, and thoughtfully tailored for each event. They wanted a look that’s casual yet elegant, with a personalized touch that makes their grazing tables the “heart of the party.”
I developed a complete logo suite and brand guidelines, pulling inspiration from earthy, coastal tones and a minimalist design approach that reflects West Coast Gatherings’ artisanal, curated style. The logo balances simplicity with sophistication, blending seamlessly into any social environment while remaining eye-catching and memorable.
The final brand guidelines emphasizes the welcoming and elevated feel that West Coast Gatherings brings to every event. This includes clean typography, a warm color palette, and visual elements that invoke an intimate, coastal charm. The result is a brand that feels genuine, elevated, and perfectly suited for any gathering.
I acknowledge that my work and being exists on the traditional and unceded territory of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh Úxwumixw (Squamish), səl̓ilw̓ətaʔɬ (Tsleil-Waututh), QayQayt First Nation, Kwantlen, q̓íc̓əy̓ (Katzie), Semiahmoo, Tsawwassen First Nations, kʷikʷəƛ̓əm (Kwikwetlem), and Stó:lō Nation